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iDriver is a mobile app for a service that provides users with a professional driver to drive them to their destination in their own car. Currently, the service lacks a digital presence and requires customers to call in to schedule a driver. Originally the owner of the service approached me to design a user interface for his drivers. The ultimate goal was to create an app for both drivers and users with a minimalist aesthetic and easy to navigate user interface.
To better understand the value of the service and to address any concerns, I conducted a competitor analysis and in-person interviews with drivers and the business owner. Additionally, I created a brief survey using Google Forms to better understand the users of the service.
Using Miro, I created user flows, personas, and visualized user pains and gains. I then used Adobe Illustrator, XD, and Figma to create wireframes and prototypes. The iDriver app is currently in the development stage, and I will be using HTML, JavaScript, a Vue3 framework, and Firebase for authentication and database.
The iDriver app will increase exposure to the service, provide opportunities for growth, and enable healthy competition in this space for entrepreneurs. It will also provide a digital solution that empowers both the drivers and users of the service.
Scan and try.
The Design
|Typography
|Color
|Interface Design
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